Full-text paper (pdf): case studies i n global e-commerce and marketing res earch students did final projects individually or in a team, by employ ing case studies via library and internet search chapter 11 through chapter 15 listed theories and applications of statistics methods, correlation. Different nature of markets and companies has challenged the traditional theories as well as redefined faced moreover, researches of e-commerce have mainly focused to recount case studies of with global e-commerce companies with low cost is really challenging and practically also impossible. Economics, management, theory keywords e-commerce economic theory of growth technology diffusion 1 introduction the emergence of e- commerce has radically transformed the global economic landscape over the past decade although e- commerce experienced a boom-and-bust business cycle in its. Over the last few years, several uk retailers have begun to target overseas markets, with some success. Electronic commerce is changing the way businesses and consumers create, sell , and buy products, and the way they communicate and learn how can policymakers position their countries to take advantage of this new environment how should policymaking adjust to a more global, more networked, and more.
Global electronic commerce: theory and case studies (mit press) [j christopher westland, theordore h clark] on amazoncom free shipping on qualifying offers over the past two decades, businesses in virtually every sector of the world economy have benefited from the technologies of electronic commerce -- the. Instead, it suggests that the internet is only a bridge technology -- attractive because of its low cost and global reach, but unattractive because of its slow speed and poor user interfaceeach of the twelve chapters contains an overview of a current theory or practice followed by one or more business case studies. Unlike other books on e-commerce, it does not concentrate solely on the internet instead, it suggests that the internet is only a bridge technology--attractive because of its low cost and global reach, but unattractive because of its slow speed and poor user interface each of the twelve chapters contains an overview of a.
Integrated global network1 with a diversity of multimedia uses (picot et al 2000) the initial euphoria over the new economy has in the mean- time given way to more realistic market valua- tions after the failure of many internet start-ups and the still low proportion of e-commerce in the overall trade turnover2 e-business will. The asia-pacific report of forrester predicts that countries in the region would triple their e-commerce market by 2015 with china being highest with $1594 billion θ] the remaining the above literature review suggests that there are very few studies on global-level e-business from a multi-national level to our best. 2 see, for example, the collection of apec psu case studies global business a former ebay marketing person sighted ng's growing sales on facebook and decided to invite her to register with ebay ebay provided the marketing 'push' for the with e-commerce, smes can, in theory, establish an instant.
Walczuch r, van braven g & lundgren h (2000) internet adoption barriers for small firms in the netherlands european management journal, vol 18, no 5, pp 561 - 572 westland, jc and clark, thk (1999) global electronic commerce: theory and case studies [online] available: http 143895692. B2b e-commerce e-marketplaces involve many buyers and sellers: they bring together a large number of buyers and the findings for the access of developing country firms to global markets and government policies aimed at promoting electronic commerce: theory and case studies, cambridge, ma, the mit press.
343 drawbacks of case studies according to kim (2003, s 23) “the applicability of internationalization theory to electronic commerce remains unexplored” and is an interesting issue, due to the growth in global revenue created through e-commerce is expected to be 20 % for the year of 2014 ( emarketer inc, 2014. Types of ec technologies and systems in empirical case studies in different industries and on the more general level models based on traditional value chains does not work well with the emerging global information business school of the university of hong kong, and the electronic commerce institute ( eci) of the ltt. Each of the twelve chapters contains an overview of a current theory or practice followed by one or more business case studies a combination of academic theory and case studies provides a comprehensive picture of how businesspeople use computers to revolutionize the selling and delivery of their products and services. In this study, field studies of 10 companies in hong kong and finland were con- ducted with an eye toward global business, electronic commerce, barriers, inhibitors, finland, hong kong 1 introduction presence on the internet, mostly for marketing purposes, and in the case of govern- mental agencies as a public.
 whose studies revealed that logistics capabilities are positively related to company performance in the e-commerce market the identification of a logistics theory the case studies represent a subset of the 200 italian e-commerce companies that are annually studied by the b2c e-commerce observatory of the. Comprising of a case study with multiple subjects and using semi-structured interviews in order to gain insights from a keywords: business internationalization, born global, e-commerce, eccs, economic integration traditional business internationalization theories have mainly studied foreign expansion through an.
Abstract—this paper looks at the present standing of e- commerce in saudi arabia, as well as the challenges and strengths of business to customers (b2c) electronic commerce many studies have been conducted around the world in order to gain a better understanding of the demands, needs and effectiveness of online. Global electronic commerce: theory and cases, by chris westland and ted clark, mit press, 1999 e-business - roadmap for success, by ravi kalakota and marcia robinson, addison-wesley publishing company, inc 1999 electronic commerce - a manager's guide, by ravi kalakota and andrew b whinston,. Using case study evidence collected from uganda in 2004 and the theoretical lens of change-agent theory, a framework is presented that explains how intermediari of electronic commerce business transformation amongst small to medium sized enterprises: preliminary findings from 34 australian case studies', school of.
Comprehensively collecting theory, research, and practice, global mobile commerce: strategies, implementation and case studies will prove to be a valuable reference to with mobile operators having a large customer base and e-payments getting popular, there is a shift of focus on the huge potential that m- commerce. Itarvard journal of law & technology volume ll,number 3 summer 1998 how to encourage global electronic commerce: the case for private currencies on the internet kerry lynn macintosh table of contents i global electronic currencies 7 3 9. Mehdi khosrow-pour, information resources management association, usa • cases on worldwide e-commerce: theory in action mahesh s raisinghani, texas woman's university, usa • case studies in knowledge management murray e jennex, san diego state university, usa • case studies on information.